To be a successful home-builder today, you have to know your audience and address what’s important to them. Gone are the days when home-buyers would buy any new house, homes that fit the builder’s idea of what was important rather than their own. Today’s home-buyers are savvier and much more sophisticated than ever before. Four custom builders in the Pittsburgh market believe they have exactly what buyers are looking for!
R.A. Snoznik Construction has teamed up with Eddy Homes in Bridgeville, Paragon Homes in Robinson Township and Signature Homes in Cranberry Township to launch the Values That Matter builder program. Values That Matter has embraced several of the emerging issues that are hot buttons in the housing market right now, including increased emphasis on individuality, energy efficiency and the economics of owning a home, and has transformed them into a building program that offers great value to their clients.
For today’s home-buyer, it’s not about having the biggest house, but about having a comfortable, well-built home that runs efficiently from a builder that truly took the time with each customer. Values That Matter builders offer the kind of service that you can’t find at big box builders. To that end, in addition to their custom homes that these builders have been offering for years, home designs being offered by Values That Matter premium collection hit the mark with design emphasis on ways that make your life better in your new home. Many homeowners and builders across the country seem to agree. The Values That Matter program defines a core set of values in five categories:
- Family Lifestyle
- Curb Appeal
New home buyers still decide what features and benefits are most important to them in their new home and are not restricted like they often are with other builders. Then their Values That Matter builder can design and build a home that reflects their lifestyle and needs across all price points.
The Values That Matter program has found popularity around the country because it truly addresses the needs of buyers, providing value, originality and quality in a premium collection of home designs to build upon what these custom home builders have been providing for over 100 years collectively.